USA News Latino group calls for boycott against popular US brands. February 08, 2025 WATCH NOWToggle Menu NewsLatino group calls for boycott against popular US brandsLatino group launches boycott of Coca-Cola and other American companies in response to mass deportations. (Photo by ANTHONY WALLACE / AFP) (Photo by ANTHONY WALLACE/AFP via Getty Images)by: Salvador RiveraPosted: Feb 7, 2025 / 10:59 AM PSTUpdated: Feb 7, 2025 / 02:00 PM PSTSHARESAN DIEGO (Border Report) — Videos on social media are circulating showing Latinos rejecting or turning away from American products in response to mass deportations taking place around the country.One video shows a family about to have dinner together when a young man emphatically tells his mother “how could you do that when Coca-Cola is turning its back on Mexicans.”In response, the mom takes a large bottle of Coke and pours its contents down the drain.DOJ appeals block of birthright citizenship executive orderThis is part of an effort by a group called Freeze Latino Movement to boycott American companies while poking fun of the ongoing deportations launched by the Trump administration and Immigration and Customs Enforcement, or ICE.The activists say this is “their way of turning their backs on United States companies” asking consumers not to spend their money on American corporations.On its website, the Freeze Latino Movement exhorts “Latinos and Latinas stop spending money. Hold the line. We can all collectively make a big impact by simply holding and not spending our money.”The following are companies targeted in its boycott:Coca-ColaWalmartMcDonald’sStarbucksCostcoStarbucksSubwayPizza HutHome DepotTeslaKFCDomino’sVisit the BorderReport.com homepage for the latest exclusive stories and breaking news about issues along the U.S.-Mexico borderFreeze Latino Movement is asking consumers to substitute American-made products with those made in Mexico or in Latin America.Full video here